Knowledge Bridge

Global Intelligence for the Digital Transition

Guide #4: Facebook News Feed Changes: Impact and Actions

The fourth guidebook in MAS series of practical guides for media managers focuses on the recent changes Facebook made in its News Feed. The purpose of these guides is to help media decision-makers understand some of the key topics in…

Guide #3: Best Practices for Data Journalism

To be clear, data journalism does not replace traditional journalism, but rather complements and enhances what journalists have been doing for centuries. How to use this guide if you are a newsroom manager, editor or journalist? Is it fine…

Case studies on paywall implementation: Gazeta Wyborcza and Malaysiakini

The case studies aim to provide a practical guidance and strategic direction to help media organizations navigate the paywall implementation. We have selected Gazeta Wyborcza and Malaysiakini to showcase …

Launching a paywall: What you and your team need to know

The aim of this guide is to help you avoid the largest traps that lie ahead as you seek to launch a subscription system, and to help you understand what needs to be done to build a successful project. What subscription model is right for…

Practical Guide to Product Management in Digital Media

The guide summarizes current trends and approaches to critical issues in an easily understandable way and provide links to other resources – always with a strong emphasis on practical use and real-life examples.

The New Journalist

When automobiles were invented, a carriage driver might have thought that he just needed to learn a few new tricks to be able to make the shift from the reins to the wheel. In exactly that same way, many reporters imagine that learning…

Three ‘musts’ for a contemporary investigative journalist

Journalism is by definition investigative. However, the depth and scope of possibilities to unearth and bring to light wrongdoings of public interest has increased manifold, thanks to the way the Internet has been evolving in the last…

Know Your Audience, Build a Clique

Many great actors failed to adapt from silent movies to the “talkies” and disappeared from the big screen. By the same token, many great journalists risk fading away because they are not adjusting from the era of virtually silent audiences…

A New Era for Story-Telling

Probably most people sort of knew off-shore havens were being used to hide taxable fortunes, to pillage national treasuries, or to receive bribes for sold consciences.   However, when the Panama Papers stories connected names to bank…

Why crowd-funding can keep journalism true to its promise

One of the earliest experiments of crowd-funding was the Korean citizen journalism site Oh My News, created in 2000. They asked people to “tip” authors of stories they liked the best and in this way they paid their most popular…