Knowledge Bridge

Global Intelligence for the Digital Transition

Web Analytics


Ukraine elections: How to monitor and cover a major news event using social media

The recent elections in Ukraine gave an excellent example of how news organisations can and should monitor social media and crowdsourced reporting projects to cover major news events.

//October 29 / 2012 //read more

Public radio station finds recipe for digital news success

US public radio station KPLU responded to disappointing digital results by carrying out a thorough review of their technology, staffing and editorial performance. By learning some hard lessons and analysing how audiences responded to…

//September 18 / 2012 //read more

Real-time analytics can help you use scarce editorial resources more effectively

Although analytics tools have always provided newsrooms with a good way to evaluate their stories, real-time analytics tools are helping editors make more informed decisions about how they position stories based on how their audiences are…

//August 17 / 2012 //read more
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