Knowledge Bridge

Global Intelligence for the Digital Transition

Ukraine


Working with Technology

Held in Moscow at the beginning of October 2013 for technology, product and commercial managers from Russian and Ukrainian media, the seminar focused on techniques needed to select, measure and manage technology to in order to deliver…

Revenue Opportunities: Online Classifieds & Directories in Russia and Ukraine

The seminar provided a broad overview of the online classifieds market in Russia and Ukraine and focused on the tools and techniques for building online classified businesses. Its goal was to create a base of understanding of the trends in…

Ukraine elections: How to monitor and cover a major news event using social media

The recent elections in Ukraine gave an excellent example of how news organisations can and should monitor social media and crowdsourced reporting projects to cover major news events.

Presentation: Digital advertising and sales for Russia and Ukraine

In a series of presentations, we look at the digital advertising market in Russia and the Ukraine and look at the best way to organise a sales team, as well as use ad networks, classifieds and social media to grow revenue.

Growing Online Revenue – Advertising, Sales and Classifieds

The seminar, held in Moscow for Russian and Ukrainian media advertising sales and marketing executives, focused on the issues and opportunities facing traditional media as they begin to develop, market and sell advertising-supported online…

Growing Your Online Business: Local Newspaper Publishers and TV Broadcasters

The seminar focused on trends and techniques available to traditional local newspaper publishers and local TV broadcasters in Russia and Ukraine to grow their online business, both the size of their audience and the opportunity for…