Knowledge Bridge

Global Intelligence for the Digital Transition


Big Data for media: Opportunities, challenges and best practices

Big Data is an umbrella term for a variety of strategies and tactics …

Things I never learned at newspapers about making news on the internet

What are the lessons you can learn from short-lived Project Thunderdome experiment?

Developing a website? A usability test is the best thing you can do

Lots of tools are available when developing a website – from mining data from user management systems, through analyses and heatmaps, to drowning in numbers from Google Analytics. And there are of course many others. As is usually the case…

Publishing Software Buying Guide: 7 Things Publishers Should Look For

Buying publishing software is complex and, while features are important, it’s one of many things that should be considered when going software shopping. Here is a checklist of considerations

6 lessons for a better product developement

If you’re looking for an example of an old media business that understands digital then you won’t do much better than the Financial Times.

The questions you have to answer before deciding on paywall

To charge or not to charge for access to online content on your website? A guide to the arguments for and against to help news organisations find the answer that best suits their business.

How to build audience and revenue using events

Research in the US has found that some digital news start-ups are earning up to 20 percent of their revenue from events, and we speak to US journalism professor Jake Batsell, author of the research, on how to decide whether events are…

Don’t let a CMS ruin your news organisation

A lot of companies sigh wearily when they talk about their content-management systems, the software that they use to manage their websites. If you’re looking for a CMS for the first time or looking to upgrade from the one you use, start by…

Malaysian media merger highlights key shift in digital transition

Malaysian media powerhouse Catcha Media didn’t leave anyone guessing why it was merging two of its businesses with social news aggregator The groups believe that the combination will allow them to dominate the Malaysian digital…

Twitter: Advanced search tools for journalists

Twitter has a number of advanced search options that will help journalists find updates and photos to help them illustrate their stories. It can help them zero in on updates with photos, as well as finding updates by location so they can…