Knowledge Bridge

Global Intelligence for the Digital Transition

MENA


MENA news groups need to provide high- and low-tech mobile services

Over the past decade, MENA has trailed only Sub-Saharan Africa in mobile growth, and following “news and feeds” is one of the most popular mobile activities. However, mobile use varies widely, not just between countries but within…

Survey: Arab Youth consume less news and trust social media as a news source

ASDA’A Burson-Marsteller’s 5th annual Arab Youth Survey painted a bright picture full of optimism, but the picture is much more sobering for traditional media in the Middle East and North Africa. The study finds that traditional news…

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