Knowledge Bridge

Global Intelligence for the Digital Transition

Internet Penetration


MENA news groups need to provide high- and low-tech mobile services

Over the past decade, MENA has trailed only Sub-Saharan Africa in mobile growth, and following “news and feeds” is one of the most popular mobile activities. However, mobile use varies widely, not just between countries but within…

Internet growth reaches tipping point in many emerging markets

Emerging markets are driving the next phase of digital growth, according to famed internet analyst Mary Meeker in her annual report. Internet access is reaching a tipping point in several emerging markets. One of the key insights from this…

Competition grows in Russia’s rapidly growing digital ad market

While growth in the Russian digital advertising market is slowing, the share of digital ads continues to grow, and in three to four years, digital advertising is predicted to capture a third of the market. The rapid growth in digital…

Digital Briefing Live: Sam Greene on the RuNet’s impact on journalism

In our second edition of Digital Briefing Live, we talk to Sam Greene at the New Economic School in Moscow about the changes that rapid internet growth is bringing to Russian society, politics and media. For news organisations, he said…

Mobile and social driving Asian internet boom

With more than 1 billion internet users, Asia accounts for nearly half the world’s online users. And it is the explosion of mobile phones that is driving the move online. Asian users are also more likely to use banking services and shop…

RuNet: Making waves at home and abroad

Recently, the Russian internet became Europe’s largest online market. Russia was also the fastest growing internet advertising market in Europe in 2011, powering ahead with a 55% increase over 2010. Across Europe, search captured a bigger…

Mobile internet use: Growth but advertising revenue challenges

Tech analyst extraordinaire Mary Meeker has come out with her annual report looking back at recent internet, mobile and technology trends and giving us a glimpse of what she sees in the near future. One of her key observations is that…