Knowledge Bridge

Global Intelligence for the Digital Transition

WhatsApp for Radio Toolkit

The sixth guidebook in our series was created through the efforts in supporting innovation by MDIF’s SAMIP (South Africa Media Innovation Program) and Children’s Radio Foundation. This MAS series of practical guides for media…

Podcasts: Celebrate the resurgence but be cautious

Tech trends are fickle things. Back in 2004, if you were starting a media business online, or thinking of expanding your offline media business, one direction seemed obvious: adopt RSS, or really simple syndication, so users can get a feed…

Case studies on paywall implementation: Gazeta Wyborcza and Malaysiakini

The case studies aim to provide a practical guidance and strategic direction to help media organizations navigate the paywall implementation. We have selected Gazeta Wyborcza and Malaysiakini to showcase …

Launching a paywall: What you and your team need to know

The aim of this guide is to help you avoid the largest traps that lie ahead as you seek to launch a subscription system, and to help you understand what needs to be done to build a successful project. What subscription model is right for…

Three ‘musts’ for a contemporary investigative journalist

Journalism is by definition investigative. However, the depth and scope of possibilities to unearth and bring to light wrongdoings of public interest has increased manifold, thanks to the way the Internet has been evolving in the last…

Know Your Audience, Build a Clique

Many great actors failed to adapt from silent movies to the “talkies” and disappeared from the big screen. By the same token, many great journalists risk fading away because they are not adjusting from the era of virtually silent audiences…

Why crowd-funding can keep journalism true to its promise

One of the earliest experiments of crowd-funding was the Korean citizen journalism site Oh My News, created in 2000. They asked people to “tip” authors of stories they liked the best and in this way they paid their most popular…

Why Quartz’s news app might be the next big thing

Quartz’s new iPhone app that transforms the news consuming experience into an interactive chat has been given a big thumbs up by media commentators. Quartz, which is owned by Atlantic Media, prides itself on its originality in delivering…

Platforms are eating publishers

On one level, the synergy between publishers and platforms looks natural, a win-win: publishers need their content to reach an audience so they can attract advertisers; platforms have audience in abundance but need diverse, engaging…

Are Facebook’s Instant Articles and Apple’s News app another nail in the coffin for news publishers?

When Facebook announced the launch of Instant Articles, a feature that will distribute content from select news publishers directly on the social media giant’s platform, it provoked another existential crisis for news media. Media…