Knowledge Bridge
Global Intelligence for the Digital Transition
The purpose of this guide is to be an introduction to podcast production and monetisation, helping you through the basics of creating and launching a podcast – from recording and editing to distribution and promotion. Additionally, it will…
//December 7 / 2018 //read moreHow do you fight fake news? It’s a question I’m often asked, and as a journalist in the business for 35 years, I find it a frustrating one, because it’s often presented as if it’s a new question, and one that technology can answer. It’s…
//November 26 / 2018 //read moreData and journalism are natural bedfellows: without information we’d be lost. But has this creation of a sub-discipline that calls itself ‘data journalism’ helped or hindered the profession’s embrace of the digital era? In researching data…
//October 15 / 2018 //read moreWe are currently in a phase of seeing in blockchain, the ledger technology that underpins cryptocurrencies like Bitcoin, the solution to problems in nearly every industry. There is something alluring about a technology that is so easy to…
//July 26 / 2018 //read moreThe fourth guidebook in MAS series of practical guides for media managers focuses on the recent changes Facebook made in its News Feed. The purpose of these guides is to help media decision-makers understand some of the key topics in…
//April 4 / 2018 //read moreTo be clear, data journalism does not replace traditional journalism, but rather complements and enhances what journalists have been doing for centuries. How to use this guide if you are a newsroom manager, editor or journalist? Is it fine…
//March 16 / 2018 //read moreThe case studies aim to provide a practical guidance and strategic direction to help media organizations navigate the paywall implementation. We have selected Gazeta Wyborcza and Malaysiakini to showcase …
//March 8 / 2018 //read moreThe aim of this guide is to help you avoid the largest traps that lie ahead as you seek to launch a subscription system, and to help you understand what needs to be done to build a successful project. What subscription model is right for…
//January 8 / 2018 //read moreThe guide summarizes current trends and approaches to critical issues in an easily understandable way and provide links to other resources – always with a strong emphasis on practical use and real-life examples.
//December 18 / 2017 //read moreWhen automobiles were invented, a carriage driver might have thought that he just needed to learn a few new tricks to be able to make the shift from the reins to the wheel. In exactly that same way, many reporters imagine that learning…
//November 8 / 2017 //read more