Knowledge Bridge

Global Intelligence for the Digital Transition

Management


The Guardian launches membership scheme to finance its ‘open’ digital development

The Guardian, the world’s third largest news site, has launched a membership scheme putting community and events at the heart of its plans to finance its paywall-free digital development.

//september 22 / 2014 //read more

UK daily newspapers have doubled in price since 2004 and shrunk in size

Newspapers have compensated for lack of advertising by increasing cover price.

//june 3 / 2014 //read more

Newsrooms need HR specialists not technologists in top roles

A significant portion of your newsroom is hiding from you …

//may 29 / 2014 //read more

Sustainable change starts at the top

Before media companies can shift their business strategies toward digital, they must first change the structure and culture underpinning their organisations, writes Dr Tilmann Knoll, head of management development at Germany’s Axel…

//may 27 / 2014 //read more

Publishing Software Buying Guide: 7 Things Publishers Should Look For

Buying publishing software is complex and, while features are important, it’s one of many things that should be considered when going software shopping. Here is a checklist of considerations

//january 28 / 2014 //read more

Working with Technology

Held in Moscow at the beginning of October 2013 for technology, product and commercial managers from Russian and Ukrainian media, the seminar focused on techniques needed to select, measure and manage technology to in order to deliver…

//october 11 / 2013 //read more

Jeff Bezos: Newspapers will be a luxury item like horses

Jeff Bezos was questioned by NBC on whether he sees a day when there is no more a print version of the Washington Post.

//september 29 / 2013 //read more

The Art and Science of Hiring for Media Startups

Starting up a news site has become the easiest thing in the world over the last decade, but building a long-lasting media company from scratch is among the hardest. Hiring the right people is essential to building a sustainable media…

//july 18 / 2013 //read more

Poor design is costing publishers valuable digital subscribers

While there are a few well-known and oft-cited paid content success stories, performance is decidedly mixed outside of those shining examples, says Earl Wilkinson, the executive director and CEO of the International News Media Association.…

//july 17 / 2013 //read more

10 reasons to choose the right CMS

You already have software and systems to publish your newspaper or to manage your radio or TV output, and you might be wondering why you need yet more software to publish online and to mobile phones. Put simply, a good CMS will help you…

//may 22 / 2013 //read more

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