Knowledge Bridge

Global Intelligence for the Digital Transition

WhatsApp for Radio Toolkit

The sixth guidebook in our series was created through the efforts in supporting innovation by MDIF’s SAMIP (South Africa Media Innovation Program) and Children’s Radio Foundation. This MAS series of practical guides for media…

//April 26 / 2019 //read more

Guide #5: Introduction to podcasting

The purpose of this guide is to be an introduction to podcast production and monetisation, helping you through the basics of creating and launching a podcast – from recording and editing to distribution and promotion. Additionally, it will…

//December 7 / 2018 //read more

Time to thank the porn and gambling merchants. Again

Here’s another technology whose success you might have to chalk up to the gamblers, auctioneers and pornographers of the world: WebRTC. There’s a pattern you might be forgiven for having missed: most technological developments on the web…

//November 26 / 2018 //read more

Podcasts: Celebrate the resurgence but be cautious

Tech trends are fickle things. Back in 2004, if you were starting a media business online, or thinking of expanding your offline media business, one direction seemed obvious: adopt RSS, or really simple syndication, so users can get a feed…

//August 15 / 2018 //read more

The Blockchain and Journalism: Saviour or Snake Oil?

We are currently in a phase of seeing in blockchain, the ledger technology that underpins cryptocurrencies like Bitcoin, the solution to problems in nearly every industry. There is something alluring about a technology that is so easy to…

//July 26 / 2018 //read more

Guide #3: Best Practices for Data Journalism

To be clear, data journalism does not replace traditional journalism, but rather complements and enhances what journalists have been doing for centuries. How to use this guide if you are a newsroom manager, editor or journalist? Is it fine…

//March 16 / 2018 //read more

Case studies on paywall implementation: Gazeta Wyborcza and Malaysiakini

The case studies aim to provide a practical guidance and strategic direction to help media organizations navigate the paywall implementation. We have selected Gazeta Wyborcza and Malaysiakini to showcase …

//March 8 / 2018 //read more

Launching a paywall: What you and your team need to know

The aim of this guide is to help you avoid the largest traps that lie ahead as you seek to launch a subscription system, and to help you understand what needs to be done to build a successful project. What subscription model is right for…

//January 8 / 2018 //read more

Practical Guide to Product Management in Digital Media

The guide summarizes current trends and approaches to critical issues in an easily understandable way and provide links to other resources – always with a strong emphasis on practical use and real-life examples.

//December 18 / 2017 //read more

The New Journalist

When automobiles were invented, a carriage driver might have thought that he just needed to learn a few new tricks to be able to make the shift from the reins to the wheel. In exactly that same way, many reporters imagine that learning…

//November 8 / 2017 //read more