Archive for the “Region” Categories :
by Kevin Anderson on June 12, 2013
In its annual global media outlook, consulting firm PricewaterhouseCoopers forecasts that connected consumers will continue their shift to digital and mobile media. Major emerging markets will drive growth, but even as digital powers ahead at a double-digit rate in many of these markets, traditional media such as TV and newspapers will also continue to prosper.
by Kevin Anderson on June 6, 2013
The 2013 World Press Trends report by WAN-IFRA found that newspapers are thriving in Latin America, performing well in Asia but struggling most in Eastern Europe. As they compete for digital attention, some newspapers in hard-hit markets are finding new ways to generate income, including paid content and non-traditional revenue sources such as e-commerce and digital services.
by Kevin Anderson on June 3, 2013
Hacktivists have been on a roll, taking over the Twitter and WordPress accounts at a number of high profile news organisations recently. In the best tradition of journalistic transparency, two victims have shared the lessons they have learned from the attacks. Their accounts provide you with key steps that you must take to defend yourself against such attacks.
by Kevin Anderson on June 2, 2013
Emerging markets are driving the next phase of digital growth, according to famed internet analyst Mary Meeker in her annual report. Internet access is reaching a tipping point in several emerging markets. One of the key insights from this year’s report is that mobile access, especially on tablets, has radically changed how people are consuming digital content.
by Kevin Anderson on May 29, 2013
Two very different types of digital attack have targeted the Android smartphones of Tibetan and Uyghur activists. The attacks highlight the new and very real security threats that smartphones can pose for journalists and their sources. We look at ways you can keep you and your sources safe.
by Kevin Anderson on May 10, 2013
As markets develop digitally especially in this age of mobile data, long held assumptions about your online audience may change as a study in South Africa has recently shown. The changes in the online audience there highlight the importance of investing in audience measurement and research to make sure that your multi-platform strategy
While growth in the Russian digital advertising market is slowing, the share of digital ads continues to grow, and in three to four years, digital advertising is predicted to capture a third of the market. The rapid growth in digital advertising is challenging not only print but TV groups, and it is attracting international investment that will remake Russia’s media market.